If you are looking for…
| 1 |
Experience as a real college business major student |
| 2 |
Challenge yourself for a more advanced business class |
| 3 |
Learn how to do case studies to gain a better understanding of complex issues and generate practical solutions to real-world problems |
| 4 |
Conduct SWOT analysis to develop appropriate strategic plans in order to gain an advantage in a competitive market |
| 5 |
Acquire skills in conceptualization, analytical skill, and communication skill |
| 6 |
Compose a research paper that meets the basic standards of a US-based program in higher education |
You will experience…
| 1 |
Guided by renowned scholar, Professor P. Tiffany, who comes from a top 10 college in the states |
| 2 |
Along with 6 -12 classmates and 1 professional teaching assistant |
| 3 |
Conducted 40 in-class contact hours |
| 4 |
Spread over 15 days |
| 5 |
Go through 7 case studies, |
| 6 |
And covering 9 main topics:
|
| 7 |
1 big can’t-miss summer camp in Taiwan if you are aiming for business school! |
You will achieve
| 1 |
You will learn how to formulate a hypothesis and investigate it using business strategies – not only on case studies in the class but also can be applied to your real-life situation! |
| 2 |
a short research paper that meets accepted standards for a US university business management course – the paper is not the goal, the main intention of it is to learn how to conduct research that conforms to current standards and turn it into an acceptable written report. |
| 3 |
a personalized letter of recommendation might be offered by the professor – which can be of great help if you are aiming for applying to colleges abroad! |
Who will lead you to the success
Prof. Paul Tiffany
| 1 |
Professor Tiffany received the Anvil Award, presented annually to the outstanding professor in Wharton’s graduate program |
| 2 |
Professor Tiffany received the Lindback Award as an outstanding professor at the University of Pennsylvania |
| 3 |
Professor Tiffany received Cheit Award as the outstanding professor in the Executive MBA program at the University of California, Berkeley |
| 4 |
His “Business Plans for Dummies” book has been published in multiple languages and has undergone multiple printings, with the latest edition released in March 2022. |
| 5 |
Over the past three years, he has offered the PANO Research Mentorship course to students from Taiwan. |
Further details
| Start Date |
July 3-July 21, 2023 |
| Duration |
3 weeks, 40 hours, 1 project |
| Suitable Grade |
G9 – G12 |
| BLOCK | Date | Time | Topics | PPT LECTURE | CASE STUDY | Remarks |
|
BLOCK I
|
7/3 |
9:00-12:00 PM
|
Introduction to the Program
|
“BUSINESS RESEARCH BASICS”
|
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| 7/4 | ||||||
| 7/5 |
Introduction to Business Management
|
“FORMULATING A BUSINESS STRATEGY”
|
“West Lake Home Furnishings Ltd.”
|
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| 7/6 | ||||||
| 7/7 | Cross-Border Business Strategy | “CROSS-BORDER STRATEGY AND STRUCTURE” | “LEVANDARY CAFÉ: THE CHINA CHALLENGE” | |||
|
BLOCK II
|
7/10 |
9:00-12:00 PM
|
Foreign Market Entry Strategy | “FOREIGN MARKET ENTRY STRATEGY” | Hummus Bar: Dipping Into International Markets” | RESEARCH PROJECT ASSIGNMENT #1 DUE TODAY! |
| 7/11 |
Supply Chain Management
|
“ISSUES IN SUPPLY CHAIN MANAGEMENT”
|
“China Moves Up the Value Chains: Foxconn’s Dilemma”
|
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| 7/12 | ||||||
| 7/13 | Marketing | “BUSINESS ANALYTICS: MARKETING PRINCIPLES” | ||||
| 7/14 | Social Media Marketing Case Study | “BTS: Success and Risk With Fans and Influencers on Social Media” | ||||
|
BLOCK III
|
7/17 |
9:00-11:00 AM
|
National Culture and Cross- Border Strategy | “BUSINESS ANALYTICS: MARKETING PRINCIPLES” | “NATIONAL CULTURE – ORGANIZATIONAL CULTURE” | RESEARCH PROJECT ASSIGNMENT #2 TODAY (IN-CLASS) |
| 7/18 | National Culture and Cross- Border Strategy | “Language and Globalization: ‘Englishnization’ at Rakuten” | ||||
| 7/19 | Organizational Leadership | “LEADERSHIP STYLES FOR 21st CENTURY MANAGERS” | ||||
| 7/20 | Business Behavior for Cross-Border Firms | “BUSINESS BEHAVIOR FOR THE GLOBAL FIRM” | “What Does Diversity Mean in a Global Organization?” | |||
| 7/21 | Course Review |
| Now Accepting Application | 2023/1/2 |
| Application Deadline | 2023/6/1 |
| Interview Sessions | 2023/3/1 – 5/1 |
| Summer Camp Date | 2023/7/3 – 7/21 |